The Bag It & Bin It campaign was instigated following
discussions between South West Water, the Marine Conservation Society
against Sewage and other organisations concerned about the occurence
of Sewage Related Debris (SRD) in the water environment.
From these discussions the Bag It and Bin It campaign was developed
to raise awareness of the problems of SRD and to encourage people to
dispose of their personal waste carefully, whether in their own household
waste bins or in special disposal bins in public toilets.
Between 2001 and 2004, the Bag It and Bin It campaign was managed
by the UK Centre for Economic and Environmental Development (UK CEED),
an independent not-for-profit foundation. During this time a range
of materials including leaflets, stickers, bags and this website were
developed with the support of Water UK and the water companies.
The mission of Bag It & Bin It is simple: “Bag It & Bin
It aims to prevent SRD from littering British beaches and riverbanks
by encouraging people to bag and bin disposable products rather than
flushing them down the toilet.”